August 17, 2022

ONB-AUTO

Nuts about Car

UKT360 appoints Audrey Piboule as chief marketing officer

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UKT360 Group has appointed Audrey Piboule as main marketing officer.

Piboule will oversee the group’s client engagement activities throughout all internet marketing channels, while also developing more robust purchaser interactions with new and present partners.

All through her time as Renault Retail Group UK’s group used car advertising manager, she performed a key position in producing its applied car or truck on the web showroom utilising UKT360 engineering.

In her part as digital applied vehicle promoting manager at Renault Retail Team Europe, Piboule made the electronic method for the group’s Autoworld model, devoted to advertising non-franchise applied cars and trucks on the net.

Most a short while ago, Piboule held a senior advertising place at PSA Retail France, optimising its advertising and marketing tactic for utilized autos, with a emphasis on improving upon digital imagery.

Nigel Spratt, UKT360 founder and CEO, said: “Audrey provides a wealth of business enterprise-to-business enterprise expertise and 8 years’ working experience functioning in the automotive business during Europe.

“Her insights as a former consumer and imagery evangelist for significant European companies will bring real, shopper-concentrated price as we seem to build and greatly enhance our sector-primary electronic solutions and automation methods. ”

Piboule said: “I am enthusiastic to start working with UKT360 Group. Having followed the transformation of this enterprise considering that 2014, it has transitioned very promptly from a hardware-only business to providing complete convert-key digital, info and hardware solutions.”



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